STRATEGY THE WHY... First, we roll up our sleeves and ask some questions-questions about your audience, your market, your competition, your strengths, and your obstacles. Basically, we figure out where you are now and where it is you want to be.
SOLUTIONS THE HOW... Once we have a clear plan in place, we put it into action. We get the ball rolling, executing the right message in the right context in the right medium in order to connect people to your brand and move them to take action...
RESULTS THE WHAT... Finally, you get the tangible results that are crucial for achieving the goals of your business. We’ll savor the sweet taste of victory with you for a bit before we start all over again with bigger and even more ambitious goals.
President, Flandreau Santee Sioux Tribe
Since November, 2010, we have worked with JamesDugan Casino Marketing and we have found their services to be very valuable to our facility (Royal River Casino & Hotel), and for our Tribe overall. Additionally, their services have allowed us to spend our marketing and advertising budget more efficiently and effectively, ultimately expanding our message without increasing our budget.
Marketing Director, Prairie Wind Casino & Hotel, and East Wind Casino
Partnering with JamesDugan has allowed our internal Marketing Department to focus on the day-to-day duties necessary for effective Player’s Club management, promotional development and ROI measurement. They have developed sound strategies for marketing our property, and their design work has really improved the overall look of our casino!
In today’s world of instantaneous information and short attention spans, online searches can either make or break a customer’s opinion of your casino.
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